Stonecroft Inn is a small, country-style bed and breakfast that came under new ownership in August 2025. The new owners wanted to evolve the brand’s look and feel, shifting from the perception of a quaint B&B to something that reflects subtle luxury and the elevated experience they’re creating through upcoming property renovations.

My goal was to design a clean, refined visual identity that captures this transformation. The refreshed branding positions Stonecroft Inn not just as a cozy getaway, but as an emerging boutique hotel full of charm and character, with the long-term vision of becoming a premier New England wedding destination.